In the age of information and online reputation, your law firm’s website presence can impact your bottom line in many ways. How? Let’s take a look at how a typical client may find your law firms … First, they will…
The Value and Cost of a Website Redesign for Lawyers Recognizing that your website needs an overhaul is certainly the first step towards enhancing your existing web presence. Given that your website is the most critical marketing tool that you…
New Google expanded text ads means big opportunity for Law Firms to maximize their return on investment in PPC. As an attorney, you should be aware of how these new Google expanded text ads changes can affect your law firm. In…
The decline of free social media advertising makes email advertising a cost-effective alternative for online advertising campaigns. Despite the emphasis on social media advertising and organic placement, email marketing can offer certain benefits which has led to its continued popularity.…
New Algorithms Means Rules of Social Media Marketing Have Changed Most law firms recognize that online resources offer many legal marketing options. In recent times, social media marketing has been extremely popular because it essentially provided a free avenue for…
When Google was founded in 1998 in the garage of two Stanford Ph.D. students, the now-multinational internet company focused solely on search engine optimization. Though a slew of new products and offerings have been introduced in recent years, most of…
Attorney Blog Topics Many law firms by now recognize the value in blogging. One of the most difficult but first steps when determining what to blog about is selecting effective attorney blog topics. Sit back and shake off that stress,…
Just think of the possibilities—and perils, at least for companies that find themselves on the receiving end of a customer with a complaint or two. The problem? It’s the latest domain name to roll out as part of the grand…
How Law Firms Can Benefit From Google-Twitter Agreement. Now that its official that Google and Twitter have agreed to a deal that enables viewing real-time and indexing of Tweets from Twitter on Google search results, how does this impact your Law…
Potential new clients want to talk after hours, can you? Here are 5 tips to manage after-hours intake. I am sure you have thought about this at one time another. You have a potential client looking at your website at…